Direct line ezine issue 2

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Direct Line SEO copy
RBS engaged Seven Squared to create lively, relevant editorial content to enhance their Direct Line web site whilst making the site as attractive as possible to Google and other websites.

Since publishing our articles online, Direct Line's page rank in Google has improved across a wide range of key search terms. Now, in addition to Search Engine Optimisation (SEO) copy, Seven Squared publish blogs and quizzes to expand on this success for Churchill, Direct Line, Privilege and Green flag.

You can see some examples of our SEO work here.

Seven Squared also manage an editorial email campaign for Direct Line, writing, designing and building a quarterly ezine sent to Direct Line customers. Great open rates, click through and levels of engagement make this one of their most effective pieces of e-mail communication.

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