20 January 2007
In Marketing magazine’s survey of 2006, Square One was named as the most admired publishing agency.
Marketing said that Square One won hands down, “with double the number of votes of any competitor”. It went on to say: “It is easy to see why – its high-visibility successes in 2006 have included 11 new business wins, worth £3.5m.
“Among these was one of the most interesting projects of the year – a monthly print magazine for online retailer ASOS.com. Just months in, the title is delivering 10% of total monthly sales, with an average basket value among readers up 80%.
“Other highlights were the launch of LighterLife, a newsstand title produced on behalf of the weight management business of the same name, and the relaunch of the Metropolitan Police Service’s internal staff magazine, The Job.
“With two further wins in the offing and commercial director Sean King taking over as chairman of the APA in 2007, Square One is expected to stay in the ascendancy.”
We couldn’t have said it better ourselves.
